February 19, 2025 6 min read
Welcome to our monthly Rigs We Dig series! Each month in 2025, we'll be celebrating the ingenuity of a featured DIY build—showcasing their smart design, practical functionality, and adventurous spirit.
Some rigs are built for the long haul, and some are built to bring home comfort wherever you roam. Shaun Freilich’s 2024 Toyota Tundra 1794 Edition, affectionately named CampZilla, is a prime example of a setup that blends power, comfort, and adventure-readiness in one beastly package.
Your Name: Shaun
Location: McKinney, TX
Make & Model: CampZilla
Vehicle Make & Model:Toyota Tundra 1794 Edition
Year: 2024
HEST products: Dually Long, Double Down Comforter, Fitted Sheets, Camp Pillows w/ Pillow Cases
What made you choose a (your vehicle make & model) as your base?
Can you give us a top highlight overview of your buildout and its key features?
What were your main goals or priorities when designing and building your rig?
When designing CampZilla, I had a few key priorities. First and foremost, I wanted to clear 39” BF Goodrich tires! I knew I needed the perfect stance—not just for looks but also for serious performance on the trails (and even where there are no trails). That’s where Camburg came in. At the time, they hadn’t released their Long Travel kit for the Tundra yet, but they worked with us and sent over the only kit they had produced at that point—huge shoutout to them! Then came the challenge of actually clearing the 39s, so we teamed up with FiberWorx, who hooked us up with fiberglass fenders and bedsides to make it happen.Once the stance was dialed in, the next priority was making sure I could camp in total comfort. That’s where SmartCap and Alu-Cab came in—they worked together to ensure I had the ultimate setup for camping in style.There were definitely other goals throughout the build process, but these were the big ones that brought CampZilla to life!What were some of the biggest challenges you faced during the build process?
The most challenging part of building Campzilla was hands-down the topographic paint job. We didn’t just slap on a wrap—this was all hand-laid and painted using six different Toyota paint colors to create the full topo design. It covers everything—doors, bedsides, tailgate, truck cap, and more—so making sure all the lines flowed seamlessly from panel to panel was a serious challenge.
It took a ton of time and precision to get it just right, but honestly, that’s what makes the build so one-of-a-kind. The topo design is what really sets it apart and makes people do a double-take when they see it in person. Definitely a challenge, but 100% worth it!
How many dollar signs on a scale of 1 to 5 is your build (5 being the highest)?
$$$$$
What products, brands, or upgrades are you most excited about in your rig?
The new DECKED Double Cargo Glide featuring all DECKED storage boxes. Also in image, Dometic Fridge, Water Storage and Power Supply.
How much time and effort did the entire process take, and was it worth it?
Left Image: The wheels are 17” Vossen HFX-1 Hybrid Forged wrapped in 39” BF Goodrich Tires.
Center Image: All the lighting is Rigid Industries. The light above the windshield is their new 360 Series-Connect and the featured on the a-pliar is the Rigid 360 Series 6”.
Right image: Smart Cap Kitchen Bin which features everything you need to cook while in the outdoors.
What’s one feature in your rig that you’ve learned you cannot live without?
This one’s easy—HEST! A good night’s sleep is a game-changer, especially after a long day of MTB riding, kayaking, and adventuring. But honestly, it’s not just about recovery; I actually look forward to it! Crawling into the Alu-Cab RTT, surrounded by nature, and still having that home-level comfort thanks to my HEST setup? It’s next level. I wouldn’t want to camp without it!
Are there any features or upgrades you wish you had added (or done differently)?
The next big upgrade for Campzilla is adding power and solar, so I can go fully off-grid without worrying about getting stranded! The goal is to have a setup that keeps everything running no matter where the adventure takes me, because the more remote, the better!
Left Image: Alu Cab LT-50 Adventurer RTT
Right Image:HEST Dually Long, Double Down Comforter, Fitted Sheets, Camp Pillows w/ Pillow Cases
Where is the coolest place you have taken your rig?
For 2025, my goal is to hit at least four big adventures and trust me, they’re gonna be epic! Of course, there will be plenty of quick weekend getaways, but I’m definitely planning some full-on, off-grid experiences. Since Campzilla has matching MTBs and kayaks, you can bet there’s going to be a mix of mountains and water involved! Right now, Colorado, California, and Arkansas are at the top of my list—perfect spots to get way off the beaten path and do some legit camping. Whether it’s ripping through trails, paddling into the unknown, or just soaking in the views, this rig is built for adventure, and I can’t wait to put it to the test!
Do you have any advice for someone just starting their overland rig build?
Have a clear vision but stay flexible! Builds never go exactly as planned—delays, challenges, and last-minute changes happen, so patience is key. Also, don’t cut corners—use quality products that fit your lifestyle. That’s why I partnered with brands like HEST, Toyota, Camburg, SmartCap, Rigid, Addictive Desert Designs, and many others to make sure Campzilla was truly adventure-ready.Most importantly, have fun with it! Whether it’s a full SEMA build or something personal, make sure it reflects your style and the adventures you want to take. And once it’s done—get out there and use it!
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