April 01, 2024 2 min read

When your backyard is wide open spaces, you need a vehicle that can keep up. Enter John Isola's Montana adventure mobile, a rig built out with backcountry escapes in mind. Featuring a fully-customized storage system and a rooftop tent for easy overnighting, this 2018 Toyota 4Runner is an efficient camper's dream and a must-add to the HEST Rigs We Dig series. Read on to learn more.

Your Name: John Isola

Location: Missoula, MT

Make & Model:  2018 Toyota 4Runner

Critical dimensions for your bed platform: 78" long by 48" wide (at narrowest spot) by 4" high

HEST products: Two Foamys

Is this your daily driver or getaway car?


What do you like most about your rig? 

I love that it can get us where all of the sprinters cant go, LOL!  

On your average weekend adventure, what is the gear set up you bring with you? How did you navigate gear storage needs into your rig set up?

We do a ton of fly fishing and camping here in Western Montana. I’m typically hauling my raft on a trailer for weekend adventures and storing the HEST Foamys within the car. They roll up super tight and really don't take up much space stored vertically!

Any custom details? 

I love the drawer system in the car. It’s a pre-cut kit from Solid Wood Worx, and super helpful for storage. If we don't want to use the rooftop tent, we can actually just lay the HEST mattresses out inside and sleep inside the car. 

Coolest place you’ve taken your rig to?

I'd say the Bishop, CA climbing trip, Sedona, AZ hiking trip, and Oregon Coast surf trip.

Any projects in the pipeline to get your rig even more adventure ready? 

We’re looking at partnering and doing a complete suspension re-haul to further increase reliability on and off road. 


Biggest challenge in your build out?

The lack of gas mileage. Otherwise it's awesome!

Tips for others looking to do the same to their vehicle?

Buy once, cry once. Take it from me, I always end up going the cheap route first and ultimately ending up with the nicer version.  For me, I want this build to last a lifetime!

Want to submit your rig for our blog? Email us at info@hest.com to get started!