Jaime Lozoya knows that sometimes business and the pursuit of fun can mix, and has built the adventure vehicle to prove it. Nicknamed the Corporate Cruiser, Lozoya's 2011 Ford F-150 functions as the masthead for his Eezy Supplies adventure storage company by week and full-bore Baja wanderer by weekend. Check out this tricked-out truck in Hest's latest Rigs We Dig.
Is this your daily driver or getaway car?
What do you like most about your rig?
With so many styles and types of builds out there it really comes down to what serves you best. For me, a reliable pickup that I could run the business with during the week and explore on the weekends is what I needed. Additionally, the shell and moto setup was crucial to bringing me back to my roots of riding dirt bikes and camping. This setup has allowed me to experience my slice of heaven - exploring dirt roads, setting up camp, cooking outside, and enjoying it with good people.
I also love the simplicity of a single cab and the 6.5-foot bed. I’m 6 feet tall and sleep extremely well in the back.
On your average weekend adventure, what is the gear set up you bring with you? How did you navigate gear storage needs into your rig set up?
Any custom details?
My favorite part of the truck is that it spawned the idea of our Rig Caddy product line. When you live the life you sell, you find problems that need solutions. And through product design and testing we’ve been able to create a great product line.
Coolest place you’ve taken your rig to?
Baja California. Mexico is always a good time!
Any projects in the pipeline to get your rig even more adventure ready?
Between business and normal life I’m always looking to pick up less projects and just get out and camp more!Biggest challenge in your build out?
Tips for others looking to do the same to their vehicle?
Whatever your vehicle, just get out there. Half the fun is in the exploration and the other half is in the memories.
Want to submit your rig for our blog? Email us at info@hest.com to get started!
